DISPLAY ADVERTISING

Target users who have recently searched for keywords and phrases relevant to your retail products and/or services.

EXAMPLE:
A potential customer is online and searches for keywords relevant to your product and/or services. Because these keyword searches indicate an interest in your product and/or services, we will show your ads to this user as they surf the web. We would also serve your ads to users who have searched for a competitor by brand or business name.

SEARCH RETARGETING

Target users who have recently searched for keywords and phrases relevant to your retail products and/or services.

EXAMPLE:
A potential customer is online and searches for keywords relevant to your product and/or services. Because these keyword searches indicate an interest in your product and/or services, we will show your ads to this user as they surf the web. We would also serve your ads to users who have searched for a competitor by brand or business name.

WHAT IS SEARCH RETARGETING?

SITE RETARGETING

Target users who have recently visited your site but have left and gone to a new site.

EXAMPLE:
A potential consumer visits your site and looks at your products and/or services. Unfortunately, 97% of first time visitors don’t take action. As he surfs the web, he is served your ad a few days or even minutes later, reminding him of your products/services. Use special offers to bring him back to your site or to your storefront.

CONTEXTUAL TARGETING

Target users viewing content that you define as being relevant to what you offer.

EXAMPLE:
We’ll place your ads on sites in the relevant categories. Your ad will appear on sites related to your industry.

WHAT IS CATEGORY CONTEXTUAL TARGETING ?

KEYWORD CONTEXTUAL TARGETING

WHAT IS KEYWORD CONTEXTUAL TARGETING ?

Target users viewing content that you define as being relevant to what you offer.

EXAMPLE:
A potential customer is reading articles that include keywords that are relevant to what you offer. Even if this user came across these articles without searching the keywords, we would still target him because of the interest he has shown in your products and/or services.

GEO-FENCING

Target specific defined areas as well as any competitors. See where your potential customers are known to spend their time and show them ads immediately and up to 30 days.

EXAMPLE:
We start by geo-fencing your store locations. This will ensure that clients who have visited your locations see your ads and are reminded to come back. We will also geo-fence competitors and other places where we believe your potential customers may be and we’ll show them a special promotion or sale to help draw them to your location to make a purchase.

FACEBOOK RETARGETING

Targeting users on the leading social media site.

EXAMPLE:
We will place your ads within Facebook Newsfeeds based on:
•Facebook Life Event Targeting
•Facebook Demographic Targeting
•Facebook Interest & Behavior Targeting